The V&co Blog
Brand, Marketing + Business Tips for Female Entrepreneurs
Define Your Content Pillars
We talk a lot about the debacle that ensues when you can’t figure out what you’re supposed to post on social. With digital marketing only becoming more powerful and important as we enter 2023, ensuring that you have content pillars in place to base your social media strategy on will only help build your brand in the long run…
2022 in Review
Today, we are reflecting on 2022 and what we were able to accomplish over the past year. This was the first year it felt like we really had some amazing systems in place for our clients. We integrated our V&CO Client Portal, which has received such great feedback…
Client Feature: Mrs. Bakewell's
We’re always down for tea time especially when it comes with a side of scrumptious scones, strawberry preserves, and clotted cream! Leave it to Rose, the owner of Mrs. Bakewell’s, to help you experience the joy of high quality and authentic cream tea…
4 Ways You Can Turn Your Followers Into Loyal Fans of Your Brand
Tired of spam bots, dry DMs, and ghost followers that never interact or engage with your content? Well, we think we all are! Every business owner wants to have a tribe of loyal fans that are enthusiastic about the products or services they offer…
Branding vs Marketing – What Makes Them Different?
Ever heard these two terms used interchangeably and not sure if there’s a distinction between the two? In today’s blog post, we’re going to chat about the difference between branding and marketing and why you need both in order to grow your business…
10 Places To Use Your Business’ Branding
You worked with a brand designer to create a stunning visual identity for your business… Now what? Though you’ve fully realized the importance of having a stand-out brand, you’re scratching your head wondering where you can use your branding other than your social media platforms…
Our Best Business Investments at V&CO
Ever been on the fence when it comes to investing into your own business? Maybe there’s a course you’ve been eyeing or a coaching program that looks promising. Or maybe, you’ve been back and forth about whether you’re ready to invest in brand and web design… ;)
5 Tips For Creating A Strategic Instagram Profile
Even with its ever-changing algorithm and non-stop updates, Instagram is still one of the best social media platforms for entrepreneurs and business owners to find their dream clients and market their offers. However, in order to gain your dream clients’ attention, it is so important to have a profile that is follow-worthy and engaging…
Fall Favourites – A Round Up of Products From Small Businesses We Swear By
Being a brand and web design studio means that we *literally* work to serve other brands and small businesses! One of the things we absolutely love about what we do is the fact that it’s easy for us to discover the most incredible brands and what they have to offer in the small biz space…