The V&co Blog

Brand, Marketing + Business Tips for Female Entrepreneurs

4 Marketing Lessons Beauty Brands Can Learn From Glossier

Hey friends! Today, we wanted to share 4 key marketing lessons you can take away from one of the hottest beauty brands on the market if you’re also in the make-up or skincare industry. If you haven’t heard, Glossier is a beauty brand that has taken the industry by storm, thanks to its unique marketing strategies and approach to branding…

Read More
Marketing Tips, Social Media Tips, Strategy Tips V&CO Design Studio Marketing Tips, Social Media Tips, Strategy Tips V&CO Design Studio

Marketing Tip: 5 Free Resources For Stock Photos

Making sure you have enough content for social media can be stressful, especially if you haven’t been able to book your next branding photoshoot and are running behind on creating graphics and templates. In this blog post, we share our 5 favourite websites that offer free stock photos for your marketing and social media strategies…

Read More
Marketing Tips, Social Media Tips, Strategy Tips V&CO Design Studio Marketing Tips, Social Media Tips, Strategy Tips V&CO Design Studio

3 Reasons Why Your Business Needs Strong Brand Values

Standing out in a sea of businesses on social media and the digital marketing world can be tough, especially when you want to gain brand awareness and recognition from your target audience. If you want to be known for how you impact your clients or customers through your stellar product or service, you need to consider your brand’s core values…

Read More
Marketing Tips, Social Media Tips, Strategy Tips V&CO Design Studio Marketing Tips, Social Media Tips, Strategy Tips V&CO Design Studio

How To Successfully Run Your Business’s Social Media Accounts

As a business owner, you know that social media is a powerful tool to reach new customers and grow your brand. But crafting an effective social media strategy can be tricky. How often should you post? What should you say? And where do you start? In this blog post, we'll give you some tips on how to successfully run your business's social media accounts…

Read More
Social Media Tips V&CO Design Studio Social Media Tips V&CO Design Studio

Our Unpopular Opinion About Social Media

There’s a time and place for stats, analytics, and insights — but it’s not our main focus around here. We know, we know — it’s a little counter cultural to make a statement like that in today’s world. But hear us out for a minute! We think social media is a huge tool for both entrepreneurs and businesses, and that it should be utilized to its fullest…

Read More